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The Lighthouse Strengthens Leadership with 2 Creator Economy Hires | LBBOnline

September 19, 2026

The Lighthouse has appointed Simone Oliver as VP of editorial and programming and Jeremy Jankowski as VP of business development and partnerships, bringing two seasoned media and Creator Economy executives into key leadership roles as The Lighthouse continues to expand its programming, content, community, and commercial ecosystem

The Lighthouse Strengthens Leadership with 2 Creator Economy Hires | LBBOnline Read Post »

What if a creator, not a curator, ran the National Gallery Singapore’s TikTok?

September 15, 2026

National Gallery Singapore is handing its TikTok channel to an independent creator for four months, in a new residency designed to explore what museum storytelling can look like when an external creative voice is given sustained access to the institution

What if a creator, not a curator, ran the National Gallery Singapore’s TikTok? Read Post »

Why Insta360 Luna Pro 2026 Targets the Creator Economy – Memeburn

September 14, 2026

The Insta360 Luna Pro arrives with the kind of specification sheet designed to attract attention. It combines a one inch 8K sensor with a Leica Summicron lens, Dolby Vision recording, 10 bit I Log and built in timecode. Yet the feature that says the most about the camera may be far less dramatic on paper.…

Why Insta360 Luna Pro 2026 Targets the Creator Economy – Memeburn Read Post »

MIPCOM 2026 expands creator economy programming, embraces vertical content and generative AI – Tubefilter

September 10, 2026

The worlds of legacy entertainment and creator content are becoming ever more intertwined–and MIPCOM wants to be the nexus where they meet

MIPCOM 2026 expands creator economy programming, embraces vertical content and generative AI – Tubefilter Read Post »

WTF is a ghost creator?

September 9, 2026

The Creator Economy WTF is a ghost creator? • September 9, 2026 • Ivy Liu

WTF is a ghost creator? Read Post »

How the creator economy is rewriting the path to stardom

September 5, 2026

When Bhuvan Bam started making videos from his bedroom for his YouTube channel, becoming a film or OTT actor was not the plan. He was simply making people laugh. More than a decade later, the audience that first knew him for BB Ki Vines has followed him into his first OTT show, Taaza Khabar, watched…

How the creator economy is rewriting the path to stardom Read Post »

Future of TV Briefing: How strong are the fundamentals of the creator economy, really?

September 3, 2026

Member Exclusive Future of TV Briefing: How strong are the fundamentals of the creator economy, really? • September 2, 2026 • Ivy Liu

Future of TV Briefing: How strong are the fundamentals of the creator economy, really? Read Post »

The case for and against the ‘programmatic-ification’ of the creator economy

August 27, 2026

The Creator Economy The case for and against the ‘programmatic-ification’ of the creator economy • August 27, 2026 • Ivy Liu

The case for and against the ‘programmatic-ification’ of the creator economy Read Post »

Malaysia’s creator economy moves beyond side hustle as income grows

August 24, 2026

Malaysia’s creator economy is showing signs of becoming a more established earn more than the country’s monthly minimum wage

Malaysia’s creator economy moves beyond side hustle as income grows Read Post »

The creator economy has flipped: Why the West is now looking East

August 10, 2026

For years, the marketing industry has assumed innovation flows in one direction. Ideas are born in Silicon Valley, New York or London before eventually making their way into Australia and Southeast Asia

The creator economy has flipped: Why the West is now looking East Read Post »

Creator economy 2.0 signals a shift from influence to enterprise

August 9, 2026

The creator economy may have started with likes, followers and viral moments, but the conversation around it is changing. Today, creators are expected to do far more than generate views. They are launching businesses, shaping purchase decisions, building communities and increasingly becoming long-term partners for brands rather than just campaign collaborators

Creator economy 2.0 signals a shift from influence to enterprise Read Post »

Inside Unilever’s 300,000 creator network: the logistics behind the headline number

July 30, 2026

The Creator Economy Inside Unilever’s 300,000 creator network: the logistics behind the headline number • July 30, 2026 • Ivy Liu

Inside Unilever’s 300,000 creator network: the logistics behind the headline number Read Post »

The Creator Economy’s Next Chapter: A Seat at the Table – NAB Show

July 25, 2026

The creator economy has evolved into a major force in media and entertainment, with projections estimating it could approach a $500 billion by 2027. As creators build businesses, hire teams and expand their influence across industries, conversations about the future of the sector are increasingly extending beyond content creation and into policy

The Creator Economy’s Next Chapter: A Seat at the Table – NAB Show Read Post »

Google Gemini dominates AI creator conversations on Instagram, outpaces ChatGPT across influencer categories

July 21, 2026

Google Gemini has emerged as the clear leader in India’s AI-related creator ecosystem, significantly outperforming ChatGPT, Claude and Perplexity across influencer collaborations and social content, according to influencer intelligence platform Qoruz

Google Gemini dominates AI creator conversations on Instagram, outpaces ChatGPT across influencer categories Read Post »

Passion to Pay Cheque: Creator Economy Is India’s New Middle-Class Pursuit

July 16, 2026

Twenty years ago, India’s middle class had a fairly straightforward definition of success. 

Passion to Pay Cheque: Creator Economy Is India’s New Middle-Class Pursuit Read Post »

Agentio’s AI-powered creator ads are coming to Facebook and Instagram – Tubefilter

July 15, 2026

On YouTube, the three-year-old firm Agentio is a leader in the realm of AI-powered creator advertising. Now, those capabilities are coming to Facebook and Instagram

Agentio’s AI-powered creator ads are coming to Facebook and Instagram – Tubefilter Read Post »

Agentio Brings Automated Creator Advertising to Facebook and Instagram

July 14, 2026

This is a paid press release. Contact the press release distributor directly with any enquiries.

Agentio Brings Automated Creator Advertising to Facebook and Instagram Read Post »

TikTok backs LGBTQIA+ creator growth through music and mentorship

July 11, 2026

TikTok has marked Pride Month in the Philippines with the return of its annual #ForYourPride campaign, combining music, creator education and community-building initiatives to support LGBTQIA+ creators and encourage authentic self-expression on the platform

TikTok backs LGBTQIA+ creator growth through music and mentorship Read Post »