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TikTok is restructuring its global trust and safety operations as part of a broader effort to streamline its operating model, with fresh layoffs affecting employees across multiple markets<\/p>\n
In response to queries from MARKETING-INTERACTIVE, the company confirmed it is reorganising its trust and safety function by centralising parts of its workforce into key operating hubs<\/p>\n
TikTok said the move is intended to strengthen its global operating model while ensuring its teams remain scalable and agile. The company added that it will continue investing in platform safety through technological innovation<\/p>\n
Don’t miss: TikTok confirms job cuts in Indonesia<\/i><\/b><\/p>\n
It did not disclose how many employees were affected.\u00a0The latest move comes as TikTok continues to reshape parts of its global business<\/p>\n
Earlier this month, the company confirmed it had laid off employees in Indonesia as it restructured its research and development organisation following the integration of Tokopedia<\/p>\n
At the time, TikTok said it was realigning its R&D organisation towards areas that would drive sustainable long-term growth for its business, as well as its creator<\/a> and seller communities. While the company did not disclose how many employees were affected or which teams were impacted, it said the decision was made to support its long-term business strategy and that its priority was supporting employees through the transition.<\/p>\n The restructure followed reports from Indonesia’s startup community platform Ecommurz, which claimed ByteDance-owned TikTok had significantly reduced Tokopedia’s workforce. TikTok did not comment on the reported figures<\/p>\n Related articles:\u00a0 \u00a0<\/b>TikTok unveils new family guide to support safer digital habits\u00a0TikTok names new Malaysia communications lead\u00a0\u00a0TikTok SG head of brand partnerships departs\u00a0<\/p>\n Follow us on our Telegram channel for the latest updates in the marketing and advertising scene. We break down the big and messy topics of the day so you’re updated on the most important developments in Asia’s marketing development \u2013 for free<\/p>\n subscribe now \n Related:<\/strong> \n <a href="https:\/\/yoursite.com\/automation-africa\/" title="WhatsApp Marketing<\/a> Automation Africa: 6 Dangerous Mistakes Brands Make in Nigeria”> Join Justfine Infotech<\/strong> and build real digital skills in AI, automation, web development, digital marketing, office<\/a> productivity, e-commerce, freelancing and cybersecurity.<\/p>\n Available Programmes:<\/strong> WhatsApp:<\/strong>
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